Trump lies reflexively and without cause. That works in business where you always assume the guy across from you is lying unless it is going to put money in his pocket. It doesn’t work in politics where a broken word or an outright lie can lead to war and the death of, literally, millions of people. We must never forget that Trump’s default status is broken words and outright lies. It is important that he be called out every time he lies.
And not just by Factcheckers. By everyone. Everyone that recognizes the lie. Every time. Without fail.
It’s up to us.